Appearance and tone

A lens should not feel like a help desk. It is a piece of you, so it talks like someone who actually knows you, grounded in your material and nothing else. All of the settings below live in Lens settings: open Lens and then Customize.

Style the page

The Appearance section controls what a visitor sees:

• Theme - two clean options: light (White) or dark (Black).
• Accent - one of five signature colors: red, green, orange, blue, or black.

The live preview updates as you change things, so you are never guessing. Every lens uses one carefully chosen, highly readable typeface. There is no font picker, so you do not have to make that call and every lens stays clean and easy to read.

The face of the lens

The photo is the first field in Identity, and it appears in the header your visitors see. Use a name and image you are happy to make public: this is the face of the lens.

Action buttons

You can add up to three custom action buttons above the composer, small links that send a visitor somewhere useful: a booking page, your site, a product, a signup. For each one you pick an icon and a label, then paste the link. They are a clean way to turn a good conversation into a next step.

Suggested questions

Add a handful of suggested questions so a visitor is not staring at a blank box wondering what to ask. They show up as starting points, and you can generate them from your knowledge with one click.

Point of view

In Personality, choose how the lens refers to you:

• On my behalf (the default) - the lens speaks as a personal stand-in you set up. It talks about you in the third person: “they take their coffee black.” Honest and clear that it is a representative, not you.
• As me - the lens speaks in the first person, as if it is you: “I take my coffee black.” The most natural-feeling option; just know a visitor may think they are messaging you directly.

Either way, the lens only ever shares what is in scope. Point of view changes how it talks, never what it knows.

Tone

Set the feel of its replies:

• Warm - friendly and casual.
• Neutral - plain and factual.
• Professional - polished and formal.
• Playful - a little wit.

How close it stays to your notes

Creativity controls what the lens does when your notes do not fully cover a question:

• Strict - answers only from your notes; otherwise it politely says it does not know.
• Adaptive - may make reasonable inferences from your notes, and says when it is inferring.
• Creative - may add general context to be helpful, while keeping clear which part is about you.

Whatever you pick, the privacy rules never bend: a lens never invents private details about you. See Access and privacy.

Greetings come from your notes

When a visitor just says “hi”, the lens opens with something grounded in your actual notes. It invites a question it can really answer instead of guessing at generic topics. A lens about your work talks about your work; a lens about your travels talks about your travels.

Try this

• Building a lens for your audience? As me plus Warm feels personal. Building one for customers or hiring? On my behalf plus Professional sets the right expectation.
• Match the accent and photo to how you show up elsewhere. A lens that looks like the rest of your presence feels trustworthy immediately.